Full Page

1. Live Area
2. Bleed
3. Trim

7 3/8” X 10 1/4”
8 1/8” X 11 1/8”
8” X 10 7/8”

7 1/4” X 10 1/4”
8 1/8” X 11 1/8”
7 7/8” X 10 7/8”

Two Page Spread

1. Live Area
2. Bleed
3. Trim

14 3/4” X 10 1/4”
16 1/4” X 11 1/8”
16” X 10 7/8”

14 1/2” X 10 1/4”
16 1/4” X 11 1/8”
15 3/4” X 10 7/8”

1/2 Page Horizontal

1. Live Area
2. Bleed
3. Trim

7 3/8” X 5 1/16”
8 1/8” X 5 1/2”
8” X 5 3/8”

7 1/4” X 5 1/16”
8 1/8” X 5 1/2”
7 7/8” X 5 3/8”

(Revised: 10/09)

Submissions are subject to rejection if they do not meet specifications

Physical Media: Hybrid Mac/PC compatible CD/DVD.  Files should not be compressed.  E-mail submissions cannot be accepted.

File Format Preferences

• PDF /X-1a
• PDF – press optimized
• EPS – fonts embedded

Type must be maintained as a vector in your file.  Preferably fonts should be converted to outlines.  Fonts should never be converted to a bit-mapped image.

All files should meet SWOP specifications.  They can be found here: http://www.swop.org/specification/SWOP_EdX_Specs.pdf

Please take note of the following important Type limitations -

Thin lines, fine serifs and light weight or very small type should be restricted to one color. Reproduce all colored type with a minimum of colors. 

Reverse type and line art should not be less than .007” (1/2 point rule) at the thinnest part of a character or rule. Reverse type should use dominant color (usually 70% or more) for the shape of letters.  Where practical, and not detrimental to the appearance of the job, make the type in subordinate colors slightly larger to minimize register problems on the production press. Small type and fine serifs should not be used for reverse type.  The surrounding tone must be dark enough to ensure legibility.

Overprinted (surprinted) type should not be less than .004” (1/3 point rule) at the thinnest part of a character or rule.  When type is to be overprinted, the background should be no heavier than 30% in any one color and no more than 90% total in all four colors for legibility.

A SWOP proof, made from the supplied file(s), must be furnished. Files not conforming to the submitted proof may be rejected. Differences in our software from yours may create unexpected results. This is why a proof is essential in conveying the results that you want.

Embedded images should be a minimum of 300ppi for color/grayscale images, line art should have a resolution of 2400ppi.  When preparing the file(s), images should be scaled and rotated during the scanning process, not in the page layout application.

The files must be CMYK. The file may not contain RGB data. Be sure to define colors as CMYK not as spot colors.

All “printer” fonts must be embedded.  Do not submit unused fonts.

The bleed should be included in the document size (e.g. 8.125” x 11.125” not 8” x 10.875”).  Do not place any bleed or register marks in the bleed or trim area.

It is the Publishers sole discretion to make corrections to submitted materials.  A service charge may apply. Include a technical contact on all material submitted. This should include a name, telephone, e-mail and any internal reference number for the ad. Any technical questions please email – ads@gecolor.com

FTP Server: ftp.enoblemedia.com
User Name: public
Password: media

Please follow these instructions for submissions via FTP: Name the file with the company name, product name, and magazine issue it's running in, for example "Wal-Mart_Holiday_HypeHairDec09.pdf"and put it in the "Ad Drop Box" folder on the FTP server.

All art materials should be forwarded to:

Lisa Wagner
Enoble Media Group
210 E. State Route 4, Suite 211
Paramus, NJ 07652-5103
(201) 843-4004 x117
lwagner@enoblemedia.com

NB: All original materials will be destroyed after insertion unless Publisher receives instructions to the contrary.